Albedo was founded in Horst, The Netherlands, to address the common flaws found in affordable watches. The goal was simple: create a timepiece featuring the Roman numerals I’ve always loved, but engineered to a higher standard. By making Sapphire glass and premium finishing our baseline rather than an optional upgrade, we set a new benchmark for value. My brother, Sarkis, and best friend, Qais, soon joined the mission to help turn this promise into a reality. Together, we spent our first year refining the designs for the 1901, ensuring every Albedo timepiece lives up to its name by revealing true beauty through the play of light."

In 2023, we defined the soul of Albedo. We chose the legendary ST-1901 mechanical chronograph for its tactile heritage, but we refused to settle for the standard version. Instead, we insisted on an upgraded Golden Swan-Neck regulator for enhanced precision—a high-end detail rarely seen in this category. We spent the remainder of the year on the ground, securing artisan partners and perfecting a transparent supply chain to ensure our quality would never be compromised by scale.

In 2024, the Albedo 1901 moved from blueprint to reality. We spent months putting our samples through rigorous daily wear and constant timegrapher testing to ensure the movement exceeded our standards for accuracy and durability. Once satisfied with the performance, we finalized the experience: designing premium packaging and partnering with Italian artisans for our hand-crafted, full-grain leather straps. Every detail was finally in place to launch a watch that I would be proud to wear myself.

Today, we continue to grow and evolve. Every new design, every customer interaction, and every milestone brings us closer to our goal of creating products that stand the test of time.